PUBLISHED 2017

(Webinar date: December 7, 2017) This webinar will help participants determine the best way to create their message and learn the key principles of successful persuasion to effectively influence the audience.

Communication is the cornerstone of effective leadership. If you cannot get your message across clearly and concisely, it is difficult to lead others and impact decision making. Participants in this webinar will learn how to be persuasive in short-segment communication by applying the five essential elements of persuasion to various business settings. Since most of today’s interaction is in short time frames, not long presentation format, we will be practicing the art and science of short, persuasive messages.

This webinar — offered in conjunction with Convene: HDA’s Professional Development Program and sponsored by Mylan Inc. and Upsher-Smith Laboratories, LLC — will help participants determine the best way to create their message. In addition, they will learn the tips and tricks used by professional communicators to effectively influence their audiences. The session will provide an opportunity to learn the key principles of successful persuasion.

Speaker: Patricia Scott, PhD, President and CEO, Uhmms